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Item Information   Holdings       Subjects     Advertising     Public relations     Marketing     Advertising -- United States     Browse Catalog       by title:      The persuaders [vide...       Search Bookstores     Amazon     Barnes and Noble     MARC Display

The persuaders [videorecording] / directed by Barak Goodman and Rachel Dretzin ; produced by Rachel Dretzin, Barak Goodman and Muriel Soenens ; written by Barak Goodman & Douglas Rushkoff ; a Frontline co-production with Ark Media ; WGBH Boston. [Alexandria, Va.] : PBS Home Video, c2004. Subjects Advertising   Public relations   Marketing   Advertising -- United States Description:  1 videodisc (ca. 90 min.) : sd., col. ; 4 3/4 in. Summary:  Examines the "persuasion industries" of advertising and public relations. Shows how marketers have developed new ways of integrating their message into the fabric of our lives. Explores how the culture of marketing has come to shape the way Americans understand the world and themselves and how the techniques of the persuasion industries have migrated to politics. Notes:  Originally broadcast on Nov. 9, 2004 as a segment of Frontline. "This film is presented in widescreen format ... Enhanced for 16 x 9 televisions"--Container. DVD. Closed-captioned. ISBN:  0793646855 9780793646852 Credits:  Editor, Pamela Scott Arnold ; camera, Stephen McCarthy ; music, Gary Lionelli. Other Credits:  Goodman, Barak Goodman, Rachel Dretzin Soenens, Muriel Rushkoff, Douglas Ark Media (Firm) WGBH (Television station : Boston, Mass.) PBS Home Video Performers:  Correspondent: Douglas Rushkoff.   Copy/Holding information Location Collection Call No. Status Due Date   LSC-North Harris (nor) Instructional Media HF5813.U6 P48 2004 Checked In   Add Copy to My List Tomball Library Circulating AV HF5813.U6 P48 2004 Checked out 11/20/2009 Add Copy to My List Format: HTMLPlain textDelimited Email Subject:   Email citation(s) to:

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